LED lighting industry price war triggered the industry thinking
2015 LED lighting and conventional lighting's new clothes proportion into the ratio of 7 to 3 state, led by 2015 truly become a dominant from the led to the LED, this is two different times and system, a new era of LED lighting must have a new system to run. The social and economic environment, such as the way of information dissemination, such as logistics and more convenient, so that the contradiction between the old and the new lighting system is more prominent.
LED lighting industry has a very important transition period in 2015, from the old system to new system, from the old normal to the new normal. The old rules to new rules, from the old value and new value and the new value is not only the new value of individual enterprises, the industry is also the overall new value.
At present, T8 detonated war, this is to promote himself and began to promote the industry M.L.S. transition point. Now regardless of the chaos war or in the melee, everybody hurts, but forcing anyone must consider this new change, new changes, new ideas, new values, new rules, the new normal.
This "war detonated Sen", so that users can effectively reduce the initial cost of replacement, whether it is replacing the traditional LED or LED or replacement. Let led more popular, also can have more high quality of multi-level personalized multi market, the battle of Sen is a needle stimulants, inspire people to think and create a way out, effectively stripping to LED lighting hit the soy sauce, the battle of Sen is a catalyst, the birth of more market.
Thinking about the new value, but thinking about lighting:
1, stripped of the profits of the company's fantasy space, return to the reasonable price of the circulation of products, to further accelerate the popularity of LED, there is a big market and new markets;
2, breaking the unspoken rule, false arguments, bad money drives out of LED, purification industry;
3, boost the power of the channel, breaking the channels in the chaos and chaos and blocking and even doing nothing and the deadlock, to create a new channel for LED lighting.
4, from the single product single class competition to the comprehensive category and strength of competition, enhance the viscosity of the channel and synergy to enhance the comprehensive ability of the channel, the real competition comprehensive strength and operational management capabilities.
5, accelerate the rapid popularization of the LED, LED lighting to expand the overall size of the market, the market demand and the birth of multi type section, so that the manufacturers have the ability to have business survival and development of the market space;
6, also hope to create a new firm survival and development form, such as joint manufacturing category and joint marketing and joint service;
7, more important, hope to speed up the formation of the era of LED lighting development rules and their operating system.
"War" detonated Linsen Sen, driving people to think, we drive attention from price competition to create new value. This provides a sore point for everyone, let everyone realize that a new era of true to the past 20 years, the rules and methods do not work, we must consider how to develop LED industry.